Fabindia’s linkage of over 55,000 rural producers to urban markets is a strong example of supporting the right to work. By creating a sustainable base of skilled rural employment, Fabindia provides livelihoods to artisans who might otherwise lack opportunities, particularly in rural and marginalized areas.
The focus on traditional skills and hand-based processes helps preserve meaningful employment and artisanal traditions that are at risk of disappearing due to modernization.
The company’s mission to preserve traditional handicrafts supports cultural rights, ensuring that these art forms are sustained and passed down through generations. This promotes cultural diversity, which is an important aspect of human dignity.
By marketing these goods to urban and international consumers, Fabindia helps raise awareness and appreciation for India’s rich cultural heritage.
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